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  • 4.9 from 3,000+ reviews
  • In stock ships in 24 hours
  • Free 30-day Size Exchanges
  • Every order supports 1st Help

Black Friday deals

Deals of the week

Five ways to save on gear built for the job. Every order also gets a free $30 gift.

Capsule Tee 6 Pack: two each in Blackout, Midnight Navy and Rust70% off
05Featured deal · Capsule Tee 6 Pack

70% off 6 tees

Six Capsule Tees: two each in Blackout, Midnight Navy and Rust. Pick your size for each color.

$72$240Save $168

Shop the 6 pack
  • Free US shipping over $99
  • Free 30-day size exchanges
  • Free $30 gift with every order
  • Every order supports 1st Help

Best Sellers

Shop collection
  • Earn 63 Entries

    Stigma-Breaking Hoodie - Blue Line

    $63.00 $70.00

    Save $7.00

  • Earn 38 Entries

    Stigma-Breaking Unisex Tee - Blue Line

    $38.00 $42.00

    Save $4.00

  • Earn 63 Entries

    Stigma Breaking Hoodie - Red Line

    $63.00 $70.00

    Save $7.00

  • Earn 38 Entries

    Stigma-Breaking Unisex Tee - Red Line

    $38.00 $42.00

    Save $4.00

  • Earn 178 Entries
    Sale

    Law Enforcement Bundle Kit

    $89.00 $170.00

    Save $81.00

  • Earn 178 Entries
    Sale

    Firefighter Bundle Kit

    $89.00 $170.00

    Save $81.00

  • Earn 267 Entries
    Sale

    Tactical Short Bundle

    $89.00 $180.00

    Save $91.00

  • Earn 72 Entries
    Sale

    Capsule 6 Pack- 70% Off

    $72.00 $240.00

    Save $168.00

Shop your line

One message, six lines. Find the one you work.

DeemedFit giveaway

$100,000 giveaway

Every $1 spent earns 1 entry to win. See official rules for eligibility and details.

Learn More
Mike DeMarino, founder of DeemedFit Early DeemedFit orders packed at home

Our story

Built from a patrol car

Mike is a police officer from Long Island NY still on shift full time. He started DeemedFit Apparel from his patrol car in 2022, and continued to build and optimize it while on shift.

Between 2020 and 2022, the mental health of first responders reached its breaking point. That's when this stopped being a side project.

2022
Started in a bedroom
$23K+
Donated to nonprofits
1
Officer running it
Read the full story
Close up of the R U OK? chest graphic

The Stigma-Breaking line

Four letters. One conversation.

R U OK? sits where people read it before anyone speaks. You don't have to bring it up or find the right moment. The shirt asks, and someone answers.

Shop The Line
  • 6 lines
A DeemedFit hoodie worn hard on a training day

The DeemedFit Guarantee

Wear it hard. We'll replace it.

  • Free replacement for rips, stains and damage
  • Free returns and exchanges for 30 days
Shop Best Sellers

New Arrivals

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  • Earn 72 Entries
    Sale

    Capsule 6 Pack- 70% Off

    $72.00
  • Earn 237 Entries
    Sale

    DutyDry Apex Tee Bundle

    $79.00
  • Earn 177 Entries
    Sale

    Capsule Tee Bundle

    $59.00
  • Earn 267 Entries
    Sale

    Tactical Short Bundle

    $89.00
  • Earn 66 Entries

    Heavyweight Zip-Up Stigma-Breaking Hoodie - Blue Line

    $66.00
  • Earn 66 Entries

    Heavyweight Zip-Up Stigma-Breaking Hoodie - Green Line

    $66.00
  • Earn 66 Entries

    Heavyweight Zip-Up Stigma-Breaking Hoodie - Gold Line

    $66.00
  • Earn 66 Entries

    Heavyweight Zip-Up Stigma-Breaking Hoodie - Red Line

    $66.00
  • Earn 39 Entries

    DutyDry Apex Shirt - Red Flag

    $39.00
  • Earn 39 Entries

    DutyDry Apex Shirt - Blue Flag

    $39.00
  • Earn 39 Entries

    DutyDry Apex Shirt - Green Flag

    $39.00
  • Earn 49 Entries

    Tactical Short - Red

    $49.00

Questions, answered

Can't find what you need? Send us a message and we'll get back to you.

Contact us
How does sizing run?

Relaxed unisex fit that runs true to size. If you like an oversized look, go one size up. Most styles run XS to XXXL.

How fast will my order ship?

In stock orders ship within 24 hours and usually arrive in 3 to 5 days. US shipping is free on orders over $99.

How do pre-orders work?

Pre-order pieces are made to order, so they cost less than in stock. The ship date is shown on the product page before you pay, and you can cancel within 7 days for a full refund, after that, store credit.

What is the DeemedFit Guarantee?

If your gear rips, stains or gets damaged, we replace it free. Contact us with your order number and we'll sort it out.

How does sizing run?

Relaxed unisex fit that runs true to size. If you like an oversized look, go one size up. Most styles run XS to XXXL.

Can I return or exchange something?

Yes. Within 30 days of delivery you can exchange or return for store credit. Your first size exchange is free.

Where do the donations go?

A share of every order supports 1st Help, a nonprofit for first responders. We've also given to Tunnel to Towers, Beyond the Badge NY and E5 Therapy. See the full list.

How should I wash it?

Machine wash cold, inside out to protect the graphic, and tumble dry low.

Who runs DeemedFit?

Mike DeMarino, a full time police officer. He started the brand in 2022 and still runs it himself. Read his story.

$23,000 donated so far

Every order supports 1st Help, a nonprofit for first responders. Here's where else the money has gone.

See every donation

  • $3,000

    Beyond the Badge NY

    Donated April 2023

  • $14,000

    Tunnel to Towers

    2023-2025 Fall Campaigns

  • Apparel

    Supplied Free Hoodies to Nashville Police Dept. 2022

    Hoodies donated to officers

  • $6,000

    Multiple Mental Health Counseling Organizations

    Free counseling for veterans and first responders